The second international conference of E-business technologies – EBT organized by the Department of E-Business was officially opened on Thursday, June 23, 2022, at the Faculty of Organizational Sciences. The primary goal of the conference is to bring together leading professors, scientists, researchers and practitioners, the most successful IT companies and students in one place to present ideas and

Direct-to-consumer (D2C) e-commerce currently presents the best opportunity for innovative brands to build direct relationships with their customers. D2C refers to the practice of selling a product directly to the consumer via a company’s own web store, thus bypassing third-party retailers or wholesalers. For companies, building D2C e-commerce capabilities allows to directly interact with end-consumers,

In the last few years, experts have noticed that the development of mobile applications is constantly increasing in terms of both revenue and the number of vacancies. Based on the conducted research, he confirmed that there are more than 630,000 jobs in the European Union directly related to the development of mobile applications. Towards the