Application of 3D Modeling in the Fashion Industry

Authors

  • Marija Vrljanac University of Belgrade Faculty of Organizational Sciences
  • Katarina Šikman University of Belgrade Faculty of Organizational Sciences
  • Milica Simić Department for E-business, University of Belgrade Faculty of Organizational Sciences
  • Tamara Naumović Department for E-business, University of Belgrade Faculty of Organizational Sciences
  • Marijana Despotović-Zrakić Department for E-business, University of Belgrade Faculty of Organizational Sciences

Keywords:

fashion industry, digital fashion, 3D modeling, augmented reality, NFT

Abstract

This paper presents an application of 3D modeling in the fashion industry, with an emphasis on augmented reality. The benefits of 3D modeling and augmented reality in the fashion industry are discussed in detail. The purpose is to show this way of product presentation as the future of the fashion industry. This paper aims to present 3D modeling garment design using the CLO3D software tool. Using software environments for 3D clothing modeling combined with augmented reality creates a new world of digital fashion, where it is possible to wear digital fashion items in the Metaverse, but also to create and sell them as NFTs markets.

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Published

10-06-2023

How to Cite

Vrljanac, M., Šikman, K., Simić, M., Naumović, T., & Despotović-Zrakić, M. . (2023). Application of 3D Modeling in the Fashion Industry. E-Business Technologies Conference Proceedings, 3(1), 176–184. Retrieved from https://ebt.rs/journals/index.php/conf-proc/article/view/172